Your Visitors Are Looking For Something…GIVE IT TO THEM!

Write high-quality text on your pages, particularly on your home page. This is by far the MOST IMPORTANT thing to do. Forget all that mumbo-jumbo (well don’t totally forget it) that you have been reading about how to make your page optimized. If your website pages have useful, easy to navigate information, it’s content will attract visitors on its own. It will also invite other website owners to link to your website (which is a boost!).

Make sure you write accurate and clear content that describes your website, services, or other items you may be displaying on your website. Also, put yourself in your visitor’s shoes. What would you type in a search box to find your information? Use those words in the content that you write.

Next Week: Step 2: Lots of Graphics? No Graphics? Using CSS to Make Your Site Look Nice